The gap between brands
and people can be wide.
Your content should be a bridge, not a border. Too often, it’s a highly produced reflection of the agency, not your brand, not your audiences. Content is how your brand survives in the wild. Content is not a proxy for culture — and brands don’t create culture, people do. Brands can observe, enable, even participate, but culture belongs to the people — people create content.
Wright Creative has a single goal: to tell stories about people, their cultures, and the content they create.
We are a creative and branded content and video production company that blends journalism experience with content marketing, content strategy, platform-building, and award-winning creative. Founded by career storytellers Heather Keets Wright and Mark W. Wright in 2015, Wright Creative is a collaborative with a keen eye and a beating heart for unheard stories.
Wright Creative brings a diverse POV to the storytelling that powers marketing, and we have done so for the largest brands in the world.
We are proud to be a certified 100% minority- and women-owned business. And we are eager to partner with you.
Social Media Content
We know Social Media Marketing (SMM) is much more than likes and shares. For brands and companies, SMM is about conversations, not monologues. Wright Creative helps brands jump into those conversations to engage with people, build and strengthen relationships. And have a little fun on the way.
Consulting
We advise and support clients who need help in establishing and maintaining efficient content output and human resource management for their owned, earned and paid channels. Our services and deliverables include content and creative workshops, editorial oversight, playbook development and talent evaluation.
Let’s link up
If you’re thinking about your audiences and how to build stronger connections to them through content, storytelling video, and strong creative, we’d love to have a conversation with you.